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Market Research & Presentations

The Power of Affiliate Marketing

Added on Monday, 18 September 2017 in Market Research
Have you heard about “Affiliate Marketing”? What is the difference affiliate and tradictinal channel? What is the contents for this…
2017 has seen a huge shift in attitudes especially towards the importance of a brands country of origin and the…
​​Foreign purchase of residential properties has come under the limelight in many global cities. This research paper seeks to determine…

Singapore – Gateway to Southeast Asia

Added on Friday, 25 August 2017 in Market Research
​​Singapore’s economy has been closely tied to Southeast Asia’s growth. The recovery of Southeast Asia is a contributing factor to…
Understanding the trends shaping Asian markets is essential for brands looking to grasp future growth opportunities for FMCG globally. Asia…

Asia Pacific Property Digest 2Q 2017

Added on Wednesday, 23 August 2017 in Market Research
In Asia Pacific, total transaction volumes were USD billion 2Q 2017, up 11 per cent year-on-year. Financial services, technology, e-commerce…
A shifting trend among Chinese consumers has seen ‘out of home’ (OOH) consumption rising significantly, signaling a major change in…
​​Hong Kong's house prices are back at all-time highs, despite the government's efforts to cool the market. What is driving…

Q2 2017 APAC Office Overview

Added on Tuesday, 15 August 2017 in Market Research
Economic activity in first half of 2017 has been generally healthy across most countries in the region. Asia Pacific was…
These are just some of many benefits of effective influencer marketing strategies. Consumers respond to the opinions of people they…

Influencer Marketing

Added on Monday, 07 August 2017 in Market Research
Thank for the development of Web 2.0 and social media, each and every one is able to publish a message…

Rethink Influencer Marketing

Added on Monday, 07 August 2017 in Market Research
Consumers are tired of listening to and being chattered by traditional advertising messages on TV or in a magazine. Thus,…
The concept of influencer marketing and celebrity endorsements are often used interchangeably. While there are overlapping strategies between the two,…

Southeast Asia Outlook 1H17

Added on Monday, 31 July 2017 in Market Research
​​​Southeast Asian countries are increasingly in the investor spotlight as the economies are benefiting from stronger exports and rising capital…
Theme park has always been a magnet for urban tourism consumption. The wave of upgrade of China's domestic consumption has…