AmCham

 

China's insatiable appetite for growth has created some of the world's most polluted cities and rising concerns about food safety, air quality and health risks associated with heavy industry. As consumers take a greater interest in "green" behavior, marketers like Coca-Cola are taking a public stand on sustainability issues.
Loading the player...

Selling Green in China

China's insatiable appetite for growth has created some of the world's most polluted cities and rising concerns about food safety, air quality and health risks associated with heavy industry. As consumers take a greater interest in "green" behavior, marketers like Coca-Cola are taking a public stand on sustainability issues.

 

Advertising VietnamThoughtful China
Thoughtful China was a weekly talk show about creative, media & business affairs in China. The program was produced from 2011 to 2016 and conducted interviews with China's leaders in advertising, brands, digital, marketing and media. More than 180 videos are included in the Thoughtful China series.

By watching the Thoughtful China videos you can learn about trends and issues shaping the world's fastest-growing economy and learn from the country's top advertising, marketing and business executives.

2011 Episodes