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China has become a key market for companies based in the US and other foreign countries. Whether they enter China through joint ventures, investments and acquisitions, or a stand-alone business, operating overseas is tough. Companies often rely on their government to help make the road easier -- or at least level the playing field -- through trade agreements. This week on "Thoughtful China," policy experts identify successful tips for operating in China.
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How U.S.-Sino Relations Affect Multinationals

China has become a key market for companies based in the US and other foreign countries. Whether they enter China through joint ventures, investments and acquisitions, or a stand-alone business, operating overseas is tough. Companies often rely on their government to help make the road easier -- or at least level the playing field -- through trade agreements. This week on "Thoughtful China," policy experts identify successful tips for operating in China.

 

Advertising VietnamThoughtful China
Thoughtful China was a weekly talk show about creative, media & business affairs in China. The program was produced from 2011 to 2016 and conducted interviews with China's leaders in advertising, brands, digital, marketing and media. More than 180 videos are included in the Thoughtful China series.

By watching the Thoughtful China videos you can learn about trends and issues shaping the world's fastest-growing economy and learn from the country's top advertising, marketing and business executives.

2011 Episodes