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China's reputation as a global powerhouse has focused mostly on its economic growth, but its creative agencies are slowly earning credibility for producing good local ads. In a special year-end episode of "Thoughtful China," Dick van Motman, DDB Group's president and CEO, Greater China, looks at what it takes to create great ads in China and where that country ranks globally. Also, three of China's most-awarded executive creative directors, JWT's Lo Sheung Yan, Leagas Delaney's Kevin Lee and Saatchi & Saatchi's Fan Ng, share their favorite ads produced in China this year.
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China's Best Ads in 2011

China's reputation as a global powerhouse has focused mostly on its economic growth, but its creative agencies are slowly earning credibility for producing good local ads. In a special year-end episode of "Thoughtful China," Dick van Motman, DDB Group's president and CEO, Greater China, looks at what it takes to create great ads in China and where that country ranks globally. Also, three of China's most-awarded executive creative directors, JWT's Lo Sheung Yan, Leagas Delaney's Kevin Lee and Saatchi & Saatchi's Fan Ng, share their favorite ads produced in China this year.

 

Advertising VietnamThoughtful China
Thoughtful China was a weekly talk show about creative, media & business affairs in China. The program was produced from 2011 to 2016 and conducted interviews with China's leaders in advertising, brands, digital, marketing and media. More than 180 videos are included in the Thoughtful China series.

By watching the Thoughtful China videos you can learn about trends and issues shaping the world's fastest-growing economy and learn from the country's top advertising, marketing and business executives.

2011 Episodes