Building a Fans-centric Organization

Jessica Lee, Chief Communications & Corporate Affairs Officer - McDonald's China

China Luxury Travel Trends

Rupert Hoogewerf, Chairman & Chief Researcher - Hurun Report

China's Performance at the One Show & Cannes

Dean Sciole, Managing Director - TBWA\Hakuhodo

Do American Companies Get China?

Scott Williams, VP, Programs & Services - The American Chamber of Commerce in Shanghai

Entertainment Marketing in China

Richard Lee, CMO - PepsiCo & Tingyi Asahi Beverages China

How Big Data Can Help Your China E-Commerce Strategy

Jacob Cooke, CEO - Web Presence in China

How Durex Dominates Social Media in China

Ben Wilson, Marketing Director - Reckitt Benckiser China

How to Build Your Brand Through Storytelling

Mo Xiao Ping, CEO - 16eme Nord

Marketing in Social Cities

Dick Van Motman, Chairman & CEO - Dentsu Aegis Network Southeast Asia

Mobile Marketing Magic

Tom Eslinger, Global Chief Creative Officer - Mobile Magic

Six Trends Changing China’s Car Market in 2015

Bryce Whitwam, Managing Director - Wunderman Shanghai

Beyond Online Sales: Making E-commerce Social

Viveca Chan, Chairman & CEO - WE Marketing Group, WE Digital & WE Commerce

Branding Through Social Media: 2015 Predictions

Ken Hong, General Manager - Marketing Strategy Weibo

Building Sports Brands in China

Jens Meyer, VP Marketing - Sport Performance, Adidas

Building Trust with Luxury Consumers

Ricardo Ferrer, CEO - Asian Horizon China

China’s Best Ads in 2014

Ng Fan, Chief Creative Officer - Saatchi & Saatchi Shanghai

China 2015 Ad Spend Forecast

Adil Zaim, CEO - China Carat

China's Cultural Ambitions

Lady Linda Davies, Founder - KT Wong Foundation

China's Most Valuable Brands 2015

Deepender Rana, Head of Creater China - Millward Brown

China's Performance at AdFest 2015

Animation Created by Yggdrazil Group

Creating Effective Content Marketing

Lincoln Bjorkman, Global Chief Creative Officer - Wunderman

Cross-border Commerce: Winning Strategies for China

Julia Q. Zhu, Head of International Marketing - YMT Global

Decoding Korea's Influence in China

Laurence Lim-Dally, Managing Director - Cherry Blossoms Market Research

Designing Smart Cities

Paul Doherty, President & CEO - The Digit Group

Destination Marketing

Delphine Lignieres, Founder & CEO - China Rendez-Vous

Developing Digital Brand Innovation

Kevin Gentle, Digital Strategy Director - Labbrand

Five Mistakes Brands Make in Social Media

Simon Young, Principal, Global Ralations - syENGAGE

How SME's Can Build Brands in China

Chris Gibson, VP, China Development - Ipai Auction Company

How to Build a Social Brand

Sue Bai, Senior Manager, Digital Marketing - Coach China

Infusing Programmatic Buying with Creativity

Winder Chen, Co-founder & CEO - Kuaizi Technology

Marketing to Chinese Mothers

Vijayanand Sinha, Regional Vice President - Laundry, North Asia, Unilever

Marketing to Millennials

Stephen Drummond, Senior Director, Creative/Design/iMarketing - Coca-Cola China

Marketing Wine in China

Vince Kobler, Founder & CEO - Vince Wines

Pleasing Chinese Taste Buds

Richard Lee, CMO - PepsiCo & Tingyi Asahi Beverages

Reaching China’s Silver Generation

Tom Doctoroff, CEO - Asia Pacific, JWT

Realizing the Value of Online Fans & Social Media

Simon Ashwin, Managing Director, International Clients - Mindshare China

Socializing Retail Stores

Scott Amyz, Founder & CEO - Amyx + McKinsey

Social Media & Programmatic Buying in China

Clement Huang, Product Leader - Internet Advertising and Data Platform, Yahoo!

The Future of Advertising in China

Kitty Lun, Chairman & CEO - Lowe China

The Impact of K-pop in China

Min Yoo, Country Manager - YouGov China

The Power of a Fan Economy

Charley Dong, Senior iMarketing Manager - Coca-Cola Co.

Three Ways to Reinvent Your Agency

Jason Kuperman, VP, Ommicom Digital - Asia-Pacific, India, Middle East & Africa Omnicom Group

Transitioning From OEM to OBM

Ian Wu Jingwen, Brand Director - Sengled

Transparent Brands, Demanding Consumers

Geoff Beattie, Global Head of Corporate Affairs - Cohn & Wolfe

Using Cultural Cues in Social Media

Sam Flemming, Founder & CEO - Kantar Media CIC

What Consumer Marketing Can Learn from B2B

Narelle Hicks, Managing Director - Southeast Asia, Acxiom

Who's Winning China's E-commerce Race?

Yu Gang, Co-Founder & Chairman - Yihaodian

Why Advertisers Don’t Get Gaming

Patrick Wheeler, CEO & Co-founder - Smartions

Why China is 10 Years Ahead at Social Commerce

Vincent Digonnet, Executive Chairman, Asia-Pacific, Razorfish

A Crocodile in the Yangtze: The Alibaba Story

Porter Erisman, VP & Filmmaker - Crocodile in the Yangtze

Adding Sparkle to Champagne Sales in China

Didier Depond, President - Salon-Delamotte

American Wheels, Chinese Roads

Michael Dunne, President - Dunne & Company

Building an E-commerce Strategy in China

Julia Q. Zhu, Founder - Observer Solutions

Building Sportswear Brands in China

Jens Meyer, VP Marketing, Sport Performence - Adidas

Building Your Brand Through UGC & Online Video

Jon Cook, CEO - VML

China Goes West

Joel Backaler, Associate VP - Frontier Strategy Group

China’s Regional Differences

Ram Narayan, VP, Brand Building, Foods & Refreshment - Unilever China

China's 2014 Spending Forecast

Steven Chang, CEO & Greater China - ZenithOptimedia

China's Best Ads in 2013

Andrew Lok, Founder - Civilization

China's Performance at AdFest 2014

Animation created by Kantana Animation Studios

Creating Great Ads for China

Antony Hoffman, Commercial Director - Mercedes-Benz

Defining Chinese Style

Thibault Villet, CEO - Glamour Sales China

Determining Digital ROI

Wayne Arnold, CEO - Profero

Five Things Marketers Get Wrong About China

Saney Thompson, Global Planning Director - Yound & Rubicam

How China Is Changing Hollywood

Jeffrey Soong, CEO - Media Asia Group Holdings

How China's Youth View Luxury

Andrew Cai, President & CEO, Greater China - Karl Lagerfeld

How Private Equity Views Branding

Harry C. Hui, Managing Director - ClearVue Partners

How to Create Powerful Online Videos

Laurence Lim-Dally, Managing Director - Cherry Blossoms Market Research

Is There a Future for Big Agencies?

David Wolf, Managing Director, Global China Practice - Allison + Partners

Managing Agency-Client Relationships

Royce Yuen, Chairman, Greater China - Aprais

Managing Data in China

Frederic Jouve, Managing Director - Acxiom

Marketing Through Sports

Rob Mills, Director & CEO - Gemba Group

Marketing Through Wearables

Joshua Maa, Founder * CEO - Madhouse

Marketing With Celebrities

Adam Roseman, Founder & CEO - FansTang

Market Research Trends in China

Bruce Wells, President & Managing Director - Vision Critical Asia

Promoting Brand Trust

Steven Cao, CEO Greater China - Edelman

Putting Big Data to Work for Your Brand

Winder Chen, Director, Digital Media & Innovations, Brand Operations China - Procter & Gamble Co.

Safe Bets for Marketing in China

Scott Silverman, Worldwide Managing Director - Ogilvy & Mather, Huawei

Selling Luxury Online in China

Thibault Villet, CEO - Glamour Sales China

Sharpening Your Social Media Strategy

Wang Xiaofeng, Analyst - Forrester Research

Ten Things Your Media Director Isn't Telling You

Steven Chang, CEO - ZenithOptimedia

The Lighter Side of China

Scott Kronick, President & CEO - Ogilvy Public Relations

Top Trends Changing China in 2014

Top Trends Changing China in 2014

VC Investing in China

Jessica Shu, Co-founder & Managing Director, China Operations - Affinity

What Chinese Women Want

Tess Caven, Human Experience Strategy Director - Starcom

Who Should Handle Your Social Media Business

Ram Narayan, VP, Brand Building, Foods & Refreshment - Unilever China

Why Big Agencies Do Have a Future

Aaron Lau, President & CEO, Greater China - Cheil Worldwide

Why TV Still Matters in China

Lyndon Morant, Strategy Partner - Mindshare China

Why US Stars Need Chinese Fans

Johnny Galecki, Lead Actor - The Big Bang Theory

Best Advice from China's Business Leaders

Bob Jeffrey, Chairman & CEO - JWT Worldwide

Building an Ad Agency in China

Arto Hampartsoumian, CEO - BBH China

Building an Agency Network in Asia

David Liu, Chairman & CEO - The Engine Group

Building an Ecommerce Strategy in China

Phoenix Chen, E-Commerce Manager, Luxury Daivision - L'Oreal Group China

Building Brands Beyond Tier One in China

Building Brands Beyong Tier One

Building China's Creative Reputation

Keith Smith, President, International - TBWA Group

Building Chinese Brands Overseas

Wang Zhuo, Executive Vice President - Shanghai Jawha United

Building Chinese Fashion Brands

Kinsen Siu, Managing Director - Lafayette 148 New York

Building Foreign Media Brands in China

Tracy Zhang, President - FTChinese.com

Building Online Sales in China

Frank Lavin, Chairman & CEO - Export Now

China’s 2013 Ad Spend Forecast

Bryce Whitwam, General Manager - Wunderman

China's Best Ads in 2012

Graham Fink, Chief Creative Officer - Ogilvy & Mather China

China's Most Valuable Consumers

Rupert Hoogewerf, Chairman & Chief Researcher - Hurun Report

Connecting Content & Communities Online

Jean Lin, CEO, Asia-Pacific & Global Chief Strategy Officer - Isobar

Defining Beauty in China

Dave McCaughan, SVP & Regional Director, Strategic Planning - McCann Erickson

Dentsu's Expansion in China

Tim Andree, SVP, Dentsu & President& CEO - The Dentsu Network

Five Trends Changing China

Eugene Chew, Digital Marketing Consultant

Investing in China: Q&A With Aegis Media's Nick Waters

Nick Waters, CEO - Media

Is Your Media Campaign Successful?

Amrita Randhawa, President - Mindshare China

Loving China: Romance, Dating & Weddings

Rebecca Ip, VP. Geater - Tiffany & Co.

Managing a Crisis in the Microblog Era

Michael Chu, Managing Partner - Ogilvy PR

Mobile Marketing Trends

Patrick Moorhead, VP, Mobile Sales - Catalina Marketing

Raising Retail Sales in China

Barry Leung, Managing Director - Marketing Services Co.

Tapping China's Spirits Market

Cyril Camus, President - Camus Cognac

Turning Brand Fans into BFFs

Ken Hong, CEO, Conventions & General Manager - Sina Corp.

Turning KOLs Into Brand Ambassadors

Angie Au-Yeung, National Digital Marketing - Lee Jeans

Understanding China's Digital Generation

Don Schultz, Professor - Integrated Marketing Communication Northwestern University's Medill

What Chinese Want

Tom Doctoroff, Area Director - JWT

What Entrepreneurs Can Teach You About Doing Business in China

Andrew Collins, Founder & CEO - Mailman Group

Women to Watch China 2012

Allen Wang, Founder & CEO - Babytree.com

Women to Watch China Gala

Women to watch China Gala

Action Sports - Eager Brands. Nervous Parents

Harvey Davis, VP & Event Management - Asia ESPN Star Sports

Agency-client Relationships in China

Sarah Millard, Director, Indirect Procurement, Creater China & Korea - Coca Cola

Are Media Directors Obsolete?

Alfonso "Pon" de Dios - China Media Expert

As Japan Rebuilds, Will China Return?

Dave McCaughan, Regional Director of Strategic Planning - McCann Worldgroup

Breaking the Glass Ceiling

Laura Desmond, CEO - Starcom MediaVest Group

Building a Social Agency

Viveca Chan, Chairman & CEO - WE Marketing Group

Building Brands in China

John Gerzema, Global Chief Insights Officer - Young & Rubicam

Building Brands in China – Panel Interview

Greg Paull, Partner - R3

Building Brands in China – Q&A with John Gerzema

John Gerzema, Global Chief Insights Officer - Young & Rubicam

Building Brands With Baidu

T.R.Harrington, CEO & Founder - Darwin Marketing

Car Crazy in China

Danny CY Chan, General Manager of Shanghai Sime Darby - Jaguar & Land Rover

Car Crazy in China – Panel Interview

Mike Nash, Business Director - JWT China

Car Crazy in China - Q&A with Danny Chan

Danny CY Chan, General Manager of Shanghai Sime Darby - Jaguar & Land Rover

China's Best Ads in 2011

Dick Van Motman, President & CEO, Creater China - DDb Group

China's Media Landscape in 2012

Seth Grossman, Managing Director - Carat China

China's Most Valuable Brands

Rupert Hoogewerf, Chairman & Chief Reservation - Hurun Report

China's Most Valuable Brands – Panel Interview

Jonathan Chajet, Executive Strategy Director - Interbrand

China's Most Valuable Brands – Q&A with Rupert Hoogewerf

China's Performance at AdFest '12

Jimmy Lam, President - AdFest

Chinese Companies as Clients – Panel Interview

Bernard Wong, General Manager - Grey Shanghai

Chinese Companies as Clients – Q&A with Viveca Chan

Viveca Chan, Chairman & CEO - WE Marketing Group

Community Engagement

Marie Han Sillway, Chief Marketing - Starbucks China

Coping with China's Talent Crisis

Ian Thubron, President, Greater China - TBWA Group

Creative Differences

Tom Doctoroff, North Asia Area Director & Creater China CEO - JWT

Emotional Branding

Stephen Drummond, Director of Content & Creative Excellence - Coca-Cola Co.

Encouraging Innovation in China

Robin Seow, VP-Marketing - HP Personal Systems Group

Experiential Luxury Marketing

Lawrence Law, Brand Director, Engagement Marketing, Johnnic Walker - MHD

Forecast - Cautious Optimism for Ad Spend Growth in China 2012

Wayne Fan, Managing Director - Wwwins Isobar

How U.S.-Sino Relations Affect Multinationals

Frank Lavin, Chairman, Public Affairs - Edelman

Interview with Ford China's Nigel Harris

Nigel Harris, VP, China Distribution Operations - Ford Motor Co.

Luxury's HR Challenge in China

Jonathan Seliger, President & CEO - Coach China

Marketing in China's Lower Tier Cities

Jeffrey Tan, National Research & Insights Director - Starcom MediaVest Group

Marketing Through Microblogs

Sophia Ong, General Manager - Tencent

Marketing to Men

Alexander Dony, Managing Director, Male Grooming, Greater China - Procter & Gamble

Q&A with Coca-Cola's Sarah Millard

Sarah Millard, Director, Indirect Procurement, Creater China & Korea - Coca-Cola

Q&A with DDB's Dick van Motman

Dick Van Motman, President & CEO - DDb Group

Q&A with U.S. Ambassador Frank Lavin

Frank Lavin, Chairman, Public Affairs - Edelman

Real Numbers

Clement Tsang, China Sales Director - MediaMind

Social Media Metrics

Clement Tsang, Head of Performics in China

The Chinese Dream - Stability, Security and Wealth Trump Personal Freedom

Tom Doctoroff, Area Director - JWT

The Rise of Chinese Luxury Brands

Philippe Lamy, Chief Operating Officer - Shang Xia

Tiger Mom Consumers

Allen Wang, CEO & Founder - Babytree.com

Tiger Mom Consumers – Q&A with Babytree's Allen Wang

Allen Wang, CEO & Founder - Babytree.com

Top Picks: Leading Creative Directors Choose China's Best Ads

Fan Ng, ECD - Saatchi & Saatchi China

Travel Trends – Chinese Heading Overseas in Record Numbers

Bruce Ryde, General Manager - Hotel Indigo Shanghai on the Bund

Travel Trends – Panel Interview

Pierre Gervois, CEO - InterContinental Hotels Group

Travel Trends - Q&A with InterContinental's Bruce Ryde

Bruce Ryde, General Manager - Hotel Indigo Shanghai on the Bund