AmCham

 

This week on "Thoughtful China," Harry Hui, the founder and managing director of ClearVue Partners, talks with host Trevor Lai about the challenges facing marketers in China. Previously a senior executive at PepsiCo, Universal Music and MTV Networks Asia, Mr. Hui offers crucial insights about how brands can connect with consumers in China, how to best use celebrities for brand endorsements, the best metrics to measure a company's success and other trends shaping China.
Loading the player...

How Private Equity Views Branding

This week on "Thoughtful China," Harry Hui, the founder and managing director of ClearVue Partners, talks with host Trevor Lai about the challenges facing marketers in China. Previously a senior executive at PepsiCo, Universal Music and MTV Networks Asia, Mr. Hui offers crucial insights about how brands can connect with consumers in China, how to best use celebrities for brand endorsements, the best metrics to measure a company's success and other trends shaping China.

 

Advertising VietnamThoughtful China
Thoughtful China was a weekly talk show about creative, media & business affairs in China. The program was produced from 2011 to 2016 and conducted interviews with China's leaders in advertising, brands, digital, marketing and media. More than 180 videos are included in the Thoughtful China series.

By watching the Thoughtful China videos you can learn about trends and issues shaping the world's fastest-growing economy and learn from the country's top advertising, marketing and business executives.

2011 Episodes