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This week on “Thoughtful China,” Kitty Lun, Chairman and CEO of Lowe China, shares her views about whether western agencies have a long-term future in China and how they should adapt to rising competition from local agencies as well as special firms operating in areas like social media marketing.
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The Future of Advertising in China

This week on “Thoughtful China,” Kitty Lun, Chairman and CEO of Lowe China, shares her views about whether western agencies have a long-term future in China and how they should adapt to rising competition from local agencies as well as special firms operating in areas like social media marketing.

 

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Thoughtful China was a weekly talk show about creative, media & business affairs in China. The program was produced from 2011 to 2016 and conducted interviews with China's leaders in advertising, brands, digital, marketing and media. More than 180 videos are included in the Thoughtful China series.

By watching the Thoughtful China videos you can learn about trends and issues shaping the world's fastest-growing economy and learn from the country's top advertising, marketing and business executives.

2011 Episodes