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China and the U.S. are important trading partners but these two major countries, important markets in their own right, sometimes clash in their approach to doing business. This week on “Thoughtful”, our experts share insights about whether or not American companies “get” China and offer tips for what U.S. companies could do better to build a business in this market.
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Do American Companies Get China?

China and the U.S. are important trading partners but these two major countries, important markets in their own right, sometimes clash in their approach to doing business. This week on “Thoughtful”, our experts share insights about whether or not American companies “get” China and offer tips for what U.S. companies could do better to build a business in this market.

 

Advertising VietnamThoughtful China
Thoughtful China was a weekly talk show about creative, media & business affairs in China. The program was produced from 2011 to 2016 and conducted interviews with China's leaders in advertising, brands, digital, marketing and media. More than 180 videos are included in the Thoughtful China series.

By watching the Thoughtful China videos you can learn about trends and issues shaping the world's fastest-growing economy and learn from the country's top advertising, marketing and business executives.

2011 Episodes