Lam Tran is the CEO of Wise Pass, a mobile shopping app that launched in Vietnam in 2015. Previously he worked in Vietnam as the Head of Marketing of NhomMua.com and Tiki.vn and worked for Google in Europe as a Senior Account Strategist. He has launched his venture, Wise Pass, to bridge the gap between the online and offline world with mobile.
Lam is a passionate marketer with 10+ years experience and he strives to create innovative marketing solutions that are numbers driven. He has a solid foundation in business development and online marketing backed by analytical competencies and strong skills in cross-cultural communication and language and is fluent in French, English and Vietnamese.
Lam is now working on creating a new platform that will connect brands and consumers on mobile. His bottom line is on creating a genuine relationship between brands and their customers that keep brands on the top of their game through data and analytics.
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