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Yvonne Ye has a very strong connection with Media since she was a little girl. She shares her stories with us about some fascinating experiences she has in media industry. She talks about her career development in SMG and how the experiences contribute to her current position in QX Media.
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Yvonne Ye

Yvonne Ye has a very strong connection with Media since she was a little girl. She shares her stories with us about some fascinating experiences she has in media industry. She talks about her career development in SMG and how the experiences contribute to her current position in QX Media. She reveals her thought on the most exciting element about TV directing, and the program she previously produced. Find out what advises does Yvonne offer to the new starters in media industry.

Yvonne graduated from Shanghai University with a degree in TV directing. She worked more than five years for the Shanghai Media Group, China’s second-largest media group by revenues, where she was Chief Director on various TV programs. She has produced and directed numerous videos for well-known companies including Sony, Intel, Microsoft, Yahoo, Volkswagen and Kyocera.

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China Media Stars

‘China’s Media Stars’ aims to listen to the stories of professionals working in today’s Chinese media. We follow their career progression and gather their viewpoints on Chinese media in order to demonstrate how this reflects the current output in Chinese programming today.

Weina-Li

Host: Weina Li - Web Content Manager, iTV-Asia Shanghai

Weina Li was born and bred in Shenyang, North-East of China, and currently resides in Shanghai. An early childhood dream of being a TV presenter led her to undertake a media course in the U.K. where she stayed for nine years before making her way back to China. Her return to China has changed her footprint in life but will one thing didn't change is her passion for media and art.
Weina has BA in Media Communications, an MA in Visual Communication. She has worked in publishing and multi-media for numbers of years in the U.K. At present she is responsible for planning, creating and managing ITV-Asia’s content, also as an announcer and host for our programs.
Alongside this she is an accomplished photographer whose works are published by various magazines & newspapers. We will also feature photos of our guests and the visual scenery that is taken by Weina.

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