Asia Market Research

SHANGHAI, Sept. 24, 2019 /PRNewswire/ - Ogilvy China today launched a report that explores the current state of brand building among Chinese companies going global. The report builds on in-depth interviews with 40 CMOs of major Chinese companies and insights from Ogilvy experts in Chinese and global brand management. The interviews were conducted between April and August 2019.

Ogilvy China - Globalizing in a New Economic Reality: Making Chinese Brands Matter Globally

SHANGHAI, Sept. 24, 2019 /PRNewswire/ - Ogilvy China today launched a report that explores the current state of brand building among Chinese companies going global. The report builds on in-depth interviews with 40 CMOs of major Chinese companies and insights from Ogilvy experts in Chinese and global brand management. The interviews were conducted between April and August 2019.
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This report was provided by The Ogilvy Group. For more information on The Ogilvy Group, visit their website at: www.ogilvy.com

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