Asia Market Research

Digital transformation is the application of digital technology in all aspects and behaviors of people and makes marketing activities more intelligent by applying new technologies, the most outstanding application of which is AI. With the support of artificial intelligence (AI) and machine learning, marketers and developers are able to determine exactly customer needs, thereby creating optimal marketing and advertising campaigns.

This whitepaper, created by Coc Coc and the Mobile Marketing Association provides an understanding of how AI operates in marketing and its benefits. It looks at the impact of AI on the following areas: Product and marketing content recommendation; Data analysis and classification; Search Engines; Target customer research and Programmatic Advertising.

MMA – Mind Your Business – Best Cases of AI in Marketing

Digital transformation is the application of digital technology in all aspects and behaviors of people and makes marketing activities more intelligent by applying new technologies, the most outstanding application of which is AI. With the support of artificial intelligence (AI) and machine learning, marketers and developers are able to determine exactly customer needs, thereby creating optimal marketing and advertising campaigns.

This whitepaper, created by Coc Coc and the Mobile Marketing Association provides an understanding of how AI operates in marketing and its benefits. It looks at the impact of AI on the following areas: Product and marketing content recommendation; Data analysis and classification; Search Engines; Target customer research and Programmatic Advertising.
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This report was provided by Mobile Marketing Association. For more information on the Mobile Marketing Association, visit their website at: https://www.mmaglobal.com/

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