Asia Market Research

In a large and diverse island nation that is Indonesia, history has shown that trends have always started in the capital of Jakarta and slowly grew out of the Java Island. This has caused an imbalance of growth among islands, however change is on the horizon. President Jokowi has vowed for significant regional development to be 1 out of his 4 focus areas, and as a result, there are new opportunities.

Indonesia - Finding New Shoppers Outside of Java

In a large and diverse island nation that is Indonesia, history has shown that trends have always started in the capital of Jakarta and slowly grew out of the Java Island. This has caused an imbalance of growth among islands, however change is on the horizon. President Jokowi has vowed for significant regional development to be 1 out of his 4 focus areas, and as a result, there are new opportunities.
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This report was provided by Kantar Vietnam. For more information on Kantar Vietnam, visit their website at: https://www.kantarworldpanel.com/vn

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