Asia Market Research

The latest smartphone OS data from Kantar Worldpanel ComTech reveal that in the first quarter of 2017, and despite an Apple earnings report that did not meet Wall Street’s expectations for iPhone sales, the company continued to make year-on-year share gains across most markets except urban China. The greatest increase for iOS came in Great Britain with 40.4 percent of smartphone sales, an increase of 5.6 percentage points, and in the US, with 38.9 percent of smartphone sales, an increase of 5.2 percentage points year-over-year.

Android 87% Share in China; More Brands Competing

The latest smartphone OS data from Kantar Worldpanel ComTech reveal that in the first quarter of 2017, and despite an Apple earnings report that did not meet Wall Street’s expectations for iPhone sales, the company continued to make year-on-year share gains across most markets except urban China. The greatest increase for iOS came in Great Britain with 40.4 percent of smartphone sales, an increase of 5.6 percentage points, and in the US, with 38.9 percent of smartphone sales, an increase of 5.2 percentage points year-over-year.

 

This report was provided by Kantar Worldpanel. For more information on Kantar Worldpanel, visit their website at: https://www.kantarworldpanel.com/global

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