Asia Market Research

Welcome to the 2016 MMA Yearbook for Asia Pacific, now in its fourth edition. The Yearbook continues to reflect the dynamic creativity of mobile marketing in Asia, not just its sheer volume but its variety and creativity. From new hardware and apps to a range of workflow platforms, mobile marketing offers a lot for the industry leaders as well as creative startups – and especially for the empowered consumer.

APAC 2016 - MMA Yearbook

Welcome to the 2016 MMA Yearbook for Asia Pacific, now in its fourth edition. The Yearbook continues to reflect the dynamic creativity of mobile marketing in Asia, not just its sheer volume but its variety and creativity. From new hardware and apps to a range of workflow platforms, mobile marketing offers a lot for the industry leaders as well as creative startups – and especially for the empowered consumer.

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This report was provided by MMA. For more information on MMA, visit their website at: http://www.mmaglobal.com/

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