Globalization 2.0: China and the World Market
Welcome to the Seventh Annual China Marketing International Conference of Chinese Scholar Marketing Association (CMIC 2019), co-organized by Chinese Scholar Marketing Association, South China University of Technology and Guangdong Enterprise Brand Construction Promotion Association. The conference aims to establish a high-level platform featuring interactive exchange among academic, business, government, and non-profit organizations.
Overseas and domestic scholars who are interested in the Chinese market are all encouraged to attend the conference and to submit papers targeting China's contribution to the marketing discipline and future development of this dynamic emerging economy. Renowned scholars from overseas, mainland China, Taiwan and Hong Kong will be invited to demonstrate their academic achievements and to discuss, via workshops, seminars, lectures, and colloquia, the latest research developments in marketing theory and practice.