Asia Business Channel

Netflix and WEF partner together to enhance ASEAN digital skills

Executives from Netflix and the World Economic Forum announce their new ASEAN partnership.

Netflix, the American streaming media company and the World Economic Forum (WEF) have signed a partnership deal that will assist governments and individuals in Southeast Asia develop creative and digital skills that will be useful in the emerging fourth industrial era.

The partnership with Netflix is part of the WEF’s ASEAN Digital Skills Vision 2020 program that has a goal of training 20 million workers in digital skills by the end of 2020.

Yu-Chuang Kuek, Managing Director of Netflix Asia-Pacific said, “We are partnering with Southeast Asian governments and industry players to support the development of digital creative skills needed in a fast-developing internet entertainment landscape.”

"We believe having the necessary skills for the creative industry, being equipped for online safety and digital literacy as well as understanding the principles for an agile governance framework will be integral to the success of initiatives like the ASEAN Connectivity Master Plan."

Justin Wood, Head of Asia Pacific and Member of the Executive Committee at the World Economic Forum added that, “Key public-private partnerships like this play a vital role in ensuring societies and governments across the region are equipped with the necessary skills and not left behind in the wake of this technological revolution."

Woods added that, "This program is delivering a significant impact. In its first eight months, the initiative has already secured commitments to train 8.9 million workers at SMEs, as well as to provide 30,000 internships."

Under the partnership, Netflix will start rolling out initiatives focused on three broad areas: Creative Industry 4.0 Skills Development, Online Safety and Digital Literacy and Agile Governance 4.0.

The goal of the WEF / Netflix partnership is to equip trainees with the skills required to produce content for the internet entertainment industry, including writing, production, and post-production.

By partnering with industry experts, consumer advocacy groups, as well as government regulators, Netflix hopes to educate consumers on the necessary knowledge and tools to enjoy online entertainment in a safe and secure way; and to educate government regulators on how they can keep pace with ongoing technology advancements.

Netflix will work with various partners to hold workshops and training courses, which will initially be held throughout the next six months in Indonesia, Malaysia, the Philippines, Thailand and Vietnam, with more under consideration for the future.

The WEF’s public-private sector initiative gained increased urgency when a WEF-commissioned survey of 56,000 ASEAN youths found that 52% believe that they need to upgrade their skills to succeed in a changing job market. On top of that, they ranked “creativity and innovation” as the most important skill for their future.

As well as the current program, Netflix and WEF have indicated that they will consider more markets in the region for future skills training.




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