Asia Business Channel

Vietnam's Bamboo Airways receives license and will begin flights by the end of the year

Bamboo Airways, Vietnam’s newest airline, has received its aviation license and announced plans to launch its first flight by the end of this year.  Bamboo Airways will be Vietnam’s fifth domestic airline and has been licensed to operate 10 aircraft on domestic and international routes and is allowed to carry both passengers and cargo on its flights.

Bamboo Airways has ambitious plans and plans to fly on more than 100 routes that will connect international cities with Vietnam’s most popular cities and tourist destinations.

Although the airline has ambitious plans, initially it will only fly certain routes including Hanoi to Quy Nhon, on the central coast, and Ho Chi Minh City to Quy Nhon.

Dang Tat Thang, General Director of Bamboo Airways said that the majority of preparations for inaugural flights have been completed and that he expects flights to begin in mid/late December. The next step is for the airline is to receive is aircraft operator certificate and to negotiate airport parking places for its aircraft.  These items are normally completed in 30 ~ 45-days and once they are completed and the airline announces its flight schedule, it can begin to accept reservations and sell tickets.

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Bamboo Airways - Photo courtesy of FLC Group

Bamboo Airways was founded by the Vietnamese private firm FLC in mid-2017 with a charter capital of $30 million USF, which has been increased to $55.68 million USD recently in anticipation of the airline beginning operations.

The airline is expected to operate a fleet of 50 aircraft and has signed deals to buy 24 Airbus A320neo and 20 Boeing B787-9 Dreamliner aircraft worth a total of about $8.6 billion USD.

On October 26th, the Mobile Marekting Association (MMA) Vietnam held its 7th annual Vietnam Forum (2018), as a part of the MMA’s global event series.  This year the theme of the Vietnam forum was "Shape The Future" and speakers from Vietnam and Southeast Asia shared the latest information on the future trends of mobile marketing and discussed a range of topics surrounding the power of mobility that are influencing the development of the mobile future.  As well as statistics and case studies, speakers shared their personal insights as to mobile’s future with the 400+ attendees who participated.

Rohit Dadwal, CEO of MMA Asia-Pacific, shared in his opening remarks: “TV is still the ‘king’ of media, as most businesses choose this channel when launching new product. However, in the 4.0 era, mobile video ads were more effective and cost-efficient, and businesses were turning their focus to marketing in this channel”. 
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