ShopBack, an online “Cashback” platform connecting retailers and consumers, is partnering with Shopee, a leading e-commerce platform with operations in Southeast Asia and Taiwan, in response to Shopee being the top-requested merchant by ShopBack customers. This strategic collaboration is set to enhance the ShopBack shopping experience, broaden the range of brands available and provide Shopee users up to 6.5% Cashback on their purchases.
Since ShopBack’s launch in Thailand in July 2017, demand has been high, with shopping trends revealing that Thailand is leading the way in online retail therapy. Top favored products by Shopback users include health and beauty products and electronics - two of Shopee’s leading categories. Interest in these categories is growing and ShopBack has experienced huge buying peaks during big online sale events, with a 10 times increase in purchases - another reason why the ShopBack-Shopee partnership is destined to capture more of the online market.
ShopBack fans can click on the Shopee logo on the ShopBack app, and conveniently shop millions of products on Shopee, while earning Cashback as they spend on their favorite products. New Shopee users can enjoy a special 6.5% Cashback rate while existing Shopee users can also benefit from a 2.5% Cashback rate on the purchase price of Shopee goods. The Cashback will be paid directly to users’ bank accounts, allowing for greater convenience.
Kawin Prachanukul, Country Head of ShopBack Thailand explains how important the relationship with Shopee is, “The success of ShopBack is that we give power to consumers, not only by giving them Cashback for their loyalty, but also by listening and responding to the platforms, brands, and types of products they want. They wanted Shopee and now they’ve got it. ShopBack has experienced a great milestone in Thailand with over 1,300 merchants and over 4 million users and we look forward to continued growth throughout this year and next year.”