Considered a pioneer in China's Internet Word Of Mouth (IWOM) development, Sam Flemming has worked among the top Chinese Internet players in the field since 1996. In recent years, Flemming has guided key marketing agencies and brands in China on the subject. He is also a frequent speaker, lecturing on branding and marketing at conferences around China.
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Sam Flemming

Considered a pioneer in China's Internet Word Of Mouth (IWOM) development, Sam Flemming has worked among the top Chinese Internet players in the field since 1996. In recent years, Flemming has guided key marketing agencies and brands in China on the subject. He is also a frequent speaker, lecturing on branding and marketing at conferences around China.

Shanghai Business

Here, iTV-Asia gets in touch with the ideas behind business leaders in China. Entrepreneurial thinking and innovative business strategies have indeed had an impact on both foreign and local enterprises in China. What obstacles have been faced by key leader leaders in a business environment which is rapidly growing but also clings to cultural practices? How has this impacted the Chinese government and Chinese market? These informative interviews address such issues and bring to light how Shanghai Business has shaped China business news today.

Leanne Wang

Host: Leanne Wang - Financial Reporter, China Business News

Leanne, a guest host for ITV-Asia, is a financial reporter at China Business News (CBN), a leading financial media in China. She hosts programes at ITV-Asia interviewing business leaders and experts. At CBN, she covers markets for commodities, equities and bonds; private equity and venture capital funds; sovereign wealth funds; company scandals, and legal disputes.
Leanne started her journalism career by freelancing for various financial publications and iterning at Financial Times in Hong Kong. She also had experience in marketing communication field at MNCs in Shanghai and Hong Kong. Leanne holds PgDip in Journalism from University of Hong Kong, MSc International Marketing Management from the University of Leeds, UK, and BA in International Chinese Studies from East China Normal University, China.

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