Technology

    iTV-Asia’s Technology page gives you a glimpse into the information technologies that are reshaping business throughout Asia. Technology conferences and shows, programs on mobile marketing and cloud computing, and an ongoing series of thought leader articles on what’s just around the corner for enterprise technology in Asia are just some of the features you’ll find here.

    Conferences - Technology

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    ad tech: Shanghai - 2008
    Welcome to ad:tech Shanghai 2008 and a preview of the conference with Drew Ianni and a group of experts on the current state of digital marketing, media and technology in China.
     
     
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    Mobile Broadband China 2010 (English)
    Founded in 2000, Light Reading (www.lightreading.com) is the leading online media, research, and focused event company serving the $3 trillion worldwide communications market.
     
     
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    Mobile Broadband China 2010 (Chinese)
    Founded in 2000, Light Reading (www.lightreading.com) is the leading online media, research, and focused event company serving the $3 trillion worldwide communications market.
     
     
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    TFM&A Shanghai - 2011
    United Business Media Limited is a leading global business media company. We inform markets and bring the world’s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully.
     
     
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    TFM&A Shanghai - 2010
    United Business Media Limited is a leading global business media company. We inform markets and bring the world’s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully.
     
     

    Programs

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    数字时代新女性
    什么是So Lo Mo? 你So Lo Mo化了么? 我们非常荣幸请到Stella分享她在数字营销行业的经验。作为Apple和gadgets狂热追随者,So Lo Mo在书写微博,朋友聚会签到,分享信息等方面都影响着她的工作和生活。
     
     
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    Interactive China
    "Sina Weibo has totally changed the landscape of social media.” Kel Hook joins us to talk about how Wieden + Kennedy is using social media to take its advertising campaigns in China to the next level.
     
     
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    Mobile Media
    Welcome to the iTV-Asia Mobile Media Channel. In this interview, Melissa Wong, the Head of Remote Banking at Standard Chartered Bank joins us to talk about her experiences in the China market, what her company is doing to move forward with online and mobile banking and their strategy for the future.
     
     
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    Mobile Media
    我们正步入一个移动手机为主导的信息时代,手机已成为了人们日常生活不可或缺的一部分。作为Pre Angle投资公司的创始人,王利杰先生致力于帮助那些处于创业期的安卓系统软件开发商淘到第一桶金。

    Roundtables

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    Cloud Computing
    A little cloudy on cloud computing? Join iTV-Asia’s Nicholas MacDonald, China Net Cloud’ Steve Mushero and Microsoft’s Michael Wang to talk about what cloud computing is, what it can do for your business, and the technology’s problems- and future- in China.
     
     
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    Cool/Digital/Mobile
    What is mobile marketing, and how can your business take advantage of it? Watch mInfo’s Alvin Wang Graylin host “Cool/Digital/Mobile”, where his panel of four digital marketing experts talk about how to take advantage of mobile and online marketing technologies- and what their companies are offering customers in this area, and plan to offer in the future. Are you cool, digital, and mobile?
     
     
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    Print VS Digital
    Is print media done for- and what does that mean for Shanghai’s business publishing industry? iTV-Asia CEO Kerry Kennedy talks to Geoff de Freitas, Pete Sweeney and David Basmajian to get a handle on where their respective organizations are going as regards online and offline media. Are e-books killing print books? Do traditional publishers really know how to take advantage of the web? All these and more are explored here.

    Heike, Viruses and the Cloud

    Over the last several years, China has become famous for it’s vast clubs and gangs of independent hackers- or, in Chinese, heike- “black guests”. In 2004, American computer security expert estimated, through an extensive analysis of websites hosting Chinese hacker clubs, that China had about 380,000 hackers in various organizations. This was at a time when China’s general population of internet users had just topped 100 million- and a poll issued that same year said that nearly 1 in 3 Chinese elementary school students aspired to be hackers themselves.

    How to not get "Hacked!"

    James Fallows is famous among both technology journalists and China journalists (his Postcards from Tomorrow Square, written about his time in Shanghai and Beijing, is highly recommended), and rightly so. He built his reputation in the tech world, after an already illustrious career as a beltway journalist, by being willing to “get his hands dirty”, learning to code and develop software at Microsoft to get deeper into his stories. He’s no technical slouch, so it’s no surprise that his piece for the November 2011 issue of The Atlantic, “Hacked!”, was a thoughtful, well-balanced exploration of the advantages and dangers of cloud computing.

    Qihoo 360 Heads to the Cloud

    Who’s jumping on China’s cloud computing bandwagon next? It looks like Qihoo 360, one of China’s top search solution providers, is going to be the next to make the leap. What’s on offer from the company? A full suite of mobile browsers supporting both iOS and Android-based tablets and smartphones- now with cloud computing technology. Let’s take a look at the features:

    The Server Shortage:Who Wins?

    MorganStanley predicts that by the end of 2012, Cloud Computing- including Infrastructure-as-a-Service (IaaS), Platform-as-a-Service (PaaS), and Software-as-a-Service (SaaS) will be a US$400 billion dollar global industry- a fantastic rise for such a new technology. But behind the rapid rise of the cloud lies one nagging question- do we have the server space to handle it?

    Windows 8 Tablets and the Cloud

    Windows Mobile and Windows Phone 7 have long been the also-rans of the mobile world. As Android, Symbian & iOS based phones and tablets have raced ahead, Microsoft seems to have dropped the ball on this one, as their meager market share has continued to slide, dropping to a rock-bottom 1.6 percent in August 2011- even lower than Bada, Samsung’s proprietary operating system. (Ever seen a device running Bada? Yeah, neither have we.)

    Augmenting Your Reality

    If there’s a candidate for “next big buzzword” waiting in the wings after cloud computing’s hype has died down, it has to be “Augmented Reality” (AR). It’s been bandied about in mobile and information technology circles for a few years now, and among science fiction fans for at least a decade- but what does it mean, practically speaking? Will it live up to the emerging hype? And, most importantly- what can your business do with it?

    Making China's Infrastructure Cloud-Ready

    China is rightly famous for it’s ability to construct infrastructure on a massive scale quickly and effectively. While recent high profile accidents, corruption scandals and malinvestment have tarnished the country’s image slightly, there’s no denying that a great deal of what has been accomplished is tremendously impressive, from the country’s reliable billion-phone mobile network, sparkling airports, and megacities of skyscrapers raised from rice paddies in only two decades. But the country is still lacking in some major areas, especially one of crucial importance to cloud applications: data center coverage.