FEATURE INTERVIEW
Masato Taketomi
Executive Director, IMC Dept. ORICOM

Masato Taketomi has over twenty years of experience in strategic marketing. During his extensive career, he has gained and dealt with a variety of clients across various industries and fields. His areas of expertise include business development and launching events and conferences internationally. Focusing on the business development side, Taketomi has been Executive Managing Director with marketing and advertising company, Oricom Since 2007. Prior to this position he was Account Director at Oricom. In this role he was responsible for brand building and media planning across platforms including TV, radio, print media and events.

PROGRAM INTRODUCTION AND HOST

ad:tech Shanghai 2008

Shanghai 2008 Opening

Welcome to ad:tech Shanghai 2008 and a preview of the conference with Drew Ianni and a group of experts on the current state of digital marketing, media and technology in China. This is the opening keynote for ad:tech Shanghai 2008 and sets the framework and expectations for this conference and what we can expect to see and hear during it.

Additionally, a group of China digital experts discusses how China is evolving into one of the most advanced and diverse digital markets in the world with more than 300 million internet users, the largest market in the world and continued growth in access expected for years to come.

Keynote Speeches

Keynote: Digital Media: - From New to Mainstream
Keynote: Convergence - offline to online publisher
Keynote: Utilizing AdNetworks for Effective Campaigns
Keynote: Social Networking
Keynote: Internet Word of Mouth in China
Keynote: The Cult & Culture of video
Keynote: Shanghai 2008 Opening

Conference Interviews

Jeremy Goldkorn
Founder & Publisher Danwei
Peter Cheng
Chief Operating Officer AdChina
Drew Ianni
Chairman, Programming & Senior Global Analyst ad:tech
Michael Gorman
Global Senior Vice President of Marketing Services for Digital Impact Acxiom Corporation
Lonnie Hodge
Chief Executive Officer CultureFish Media
David Ketchum
Chief Executive Officer Upstream Asia
Kentaro Watanabe
President and CEO MicroAd
Venus Lee
Managing Director, Emerging Media Razorfish
Mathew McDougall
Chief Executive Officer SinoTech Group
Masato Taketomi
Executive Director, IMC Dept. ORICOM
Ryuta Nagai
Ryuta Nagai 1992 join a agency in Japan. Charge for account of automaker and digital manufacturer. 2001 change to digital division. Media development team The set-top box service, Mobile satelite broadcasting. e.t.c. 2004 Intaractive media produce team.

POSTED ARTICLES

Auto Buzz - Chery and Ford Focus Take the Wheel
Added on Jun 09, 2009
In a recent study conducted by CIC, China's leading online research and consulting firm, concerning...
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Business Dining in Shanghai
Added on Jun 09, 2009
Two neighborhood destinations come to mind: Xintiandi and The Bund. Then there are also the 5-star...
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Business Etiquette in China
Added on Jun 09, 2009
At the onset of business negotiations, expect the representatives of a traditional Chinese firm to...
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