FEATURE INTERVIEW
T.R.Harrington
CEO, Darwin Marketing

T.R. Harrington has been at the forefront of interactive marketing and information technology since 1995. In addition to developing one of the first fully integrated online marketing platforms while at USWeb/CKS in 1998, his team pioneered some of the first uses of search engine and affiliate marketing, online sweepstakes, e-coupons and other promotional products within fully-integrated, ROI measurable campaigns.

At Darwin Marketing, a Shanghai based pioneer in
Prior to co-founding Darwin Marketing, Harrington previously held management positions at USWeb/CKS and RedGorilla.com. Select client credits include work for Nokia, eBay, AOL/TimeWarner, Chivas, Hewlett Packard, P&G and leading Chinese brands Bright Dairy, DangDang and UFIDA to name a few.

T.R. Harrington holds an MBA from University of Virginia (Darden), the exchange program at CEIBS and his expertise has been sought by or featured in Harvard Business Review, Fortune Magazine, The South China Morning Post, Hong Kong Standard, Search Engine Strategies, Search Marketing Expo and AdTech.

Organizer
UBM
United Business Media Limited is a leading global business media company. We inform markets and bring the world’s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.