FEATURE INTERVIEW
Kentaro Watanabe
President and CEO
MicroAd
Kentaro Watanabe is President and CEO of MicroAd, is a leading company of online advertising technology as typified by Behavioral Targeting and Contextual Targeting, providing "MicroAd", one of the largest ad-network services in Japan. In 1999, Mr. Watanabe joined CyberAgent, online advertisement agency and online media publisher. He launched Osaka branch and was appointed General Manager in July 1999. In July 2005, he returned to Tokyo and launched "Ameblo", the most popular blog service provider in Japan.
KEYNOTE SPEECHES
EVP Online Media
Tencent
S Y Lau, joined Tencent in 2006 with the responsibility of overseeing the company’s online media business division, and also the mandate to further develop the company's online advertising business,...
In the past few years, we saw many established offline publishers/media migrating online, incorporating an integated approach in news coverage and content providing in general. What is the rationale...
As a marketer, the world of online marketing can be a complex and intimidating place. It;s difficult to figure out waht advertising will work to bring in that elusive customer. Ad networks is such...
Quietly but surely social networks take over the center stage as more and more Chinese reside in the cyber community and expand their social networks. Are social networks aware of their own...
In this panel, we move beyond the simplistic understanding of IWOM as crisis and fake blogs to see progressive examples of brands engaging the power of real people, real talk and real community. The...
Digital has unleashed video content well beyond television - and there is no turning back. Video sharing sites attract millions of eyeballs, the world is looking for the next viral hit and web...
Welcome to ad:tech Shanghai 2008 and a preview of the conference with Drew Ianni and a group of experts on the current state of digital marketing, media and technology in China. This is the opening...
CONFERENCE INTERVIEWS
Founder & Publisher
Danwei
Jeremy Goldkorn founded Danwei, a website about media, advertising and urban life in China in 2003, and acts as editor-in-chief and publisher. A native of South Africa, Goldkorn moved to China in...
Chief Operating Officer
AdChina
Peter Cheng is the COO of AdChina, the leading ad network in China. Peter joined AdChina from Adify, where he was VP of Product Management. Peter was instrumental in building Adify's industry leading...
Chairman, Programming & Senior Global Analyst
ad:tech
Before taking on his responsibilities at ad:tech in 2006, Drew acquired more than a dozen years of agency, analyst and management experience in the digital advertising and marketing industry. Prior...
Global Senior Vice President of Marketing Services for Digital Impact
Acxiom Corporation
Michael Gorman is Global Senior Vice President of Marketing Services for Digital Impact for Acxiom Corporation and responsible for global digital strategy. He added search marketing and web...
Chief Executive Officer
Culture Fish Media
Professor Lonnie Hodge currently teaches language, culture and global marketing in southern China and is the creator and CEO of Culture Fish Media and has been a consultant and Search Engine...
Chief Executive Officer
Upstream Asia
David Ketchum is Chief Executive Officer of Upstream Asia. He specializes in brand building, and corporate and marketing communications for companies expanding their business in Asia Pacific. He is...
President and CEO
MicroAd
Kentaro Watanabe is President and CEO of MicroAd, is a leading company of online advertising technology as typified by Behavioral Targeting and Contextual Targeting, providing "MicroAd", one of the...
Vice President Emerging Media,Razorfish
Managing Director, Emerging Media Razorfish
Led by her passion and vision for the emerging digital media market, Venus Lee co-founded e-Crusade with two partners in 1999. Together they grew e-Crusade into a reputable digital agency in Hong...
Chief Executive Officer
SinoTech Group
Dr. Matthew McDougall is recognized worldwide as a leading expert on online advertising and online marketing analytics. Dr McDougall founded SinoTech Media in Beijing, China after identifying a need...
Executive Director, IMC Dept.
ORICOM
Masato Taketomi has over twenty years of experience in strategic marketing. During his extensive career, he has gained and dealt with a variety of clients across various industries and fields. His...
Conference
ad:tech Shanghai 2008
